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I live in central Illinois with my wife, Janiece, daughter, Lily, and miniature cockapoo, Oliver! We’re college sweethearts—Janiece and I—and we’ve been happily married since June 2017!



I elevate: Mindsets. Careers. Relationships.

I’ve made it my mission to maximize people’s lives by showing them how to close the gap between where they are and where they want to be. Together we’ll identify the obstacles in your path and eliminate them one by one so you can achieve the incredible life you deserve.


Short answer: Because everyone deserves to live the life of their dreams.

Long answer: Because I was tired of seeing the same personal development courses online peddling the same hacks to “fix” your life and “get ahead fast”. None of them got me (or my true struggles) and there was no community or real support. When I finally discovered the key to success lied in mindset mastery, I knew I had a responsibility to share my knowledge and help others reach their full potential in every facet of their life.



Our situations might be different—both past and present—but we share one belief that outweighs any difference between us:

We’re part of the 2% who know they’re meant for more. You know what I’m talking about. It’s that deep-in-the-gut, can’t-shake-it no-matter-how-hard-you-try knowledge that the world is waiting for us to leave our mark. But, for whatever reason, you haven’t been able to—and not for lack of trying.


I can teach you how to achieve more. 

Because I did.

In the not-so-distant past I was…

  • $92,000 in debt ✅
  • In a corporate job that left me unfulfilled and miserable ✅
  • Enrolled in a master’s degree program in procrastination ✅

I was trying everything to grow past where I was, but every time I tried something stopped me dead in my tracks. For years, I couldn’t figure out what was holding me back because I was caught in loop on constant perfection and guilt.

It took five years of tough-love growth, a stack of failures alongside tear-inducing successes to discover the keys to true growth, success, fulfillment, and happiness…

And I can teach it all to you in little under a month.




  • Certified High-Performance Coach issued by Brendon Burchard
  • Personal Development Expert with +7 years of experience
  • International Inspirational Speaker
  • Creator of Appreciation Academy
  • Podcast Host of The Path to Mindset Mastery—listened to in over 35 countries
  • Coached over 10,000 people all over the world
  • Personal Coach to Multimillionaires


  • Proud husband, father, and dog dad
  • $92k in debt to multi-7-figure business in 3 years
  • Living life with a smile on my face everyday

Shameless (biased) testimonials

“Brad pours his heart and soul into his clients in Appreciation Academy. His positive attitude, sense of humor, work ethic, and energy come to life every single day. I see all the behind-the-scenes effort that goes into making his business a success, and it ultimately comes down to hard work, passion, and grit. All those 5am alarms, cups of coffee at 9pm, and Sunday afternoons spent prepping for the week ahead are worth it. He’s living his dream and truly cares for the people he works with. I couldn’t be prouder of him!”
—Janiece, Wife


“My daddy is my favorite person in the whole wide world! Of course, he’s awesome at giving me bottles, getting all those big bad burps out, and making me squeal with laughter with those goofy faces he loves to make. But he’s also a great role model to me, and I am so lucky to be his daughter. I watch how he treats everyone he meets with kindness and respect and it makes me feel so happy to have him guide me through this big old world. I love him oh-so-much!!”
—Lily, Daughter (10 months at the time of this testimonial. Ahead of her time! 😂🤣😆)


  • I call my wife "Squirrel" and "Mrs. Faces" and she calls me "Tater Tot." Weird. I know.
  • I’m a big romantic. I love surprising my
    wife with grand gestures.
  • Time with my daughter is precious to me. When she's home from daycare, you can't get ahold of me.
  • Im obsessed with nature! Every year, I go to at least 1 new national park for a week and hike some of the most beautiful trails in the world. Favorites include Glacier, Banff, Yosemite, Grand Canyon, Rocky Mountain, and Zion.
  • Favorite TV relationship: David and Patrick from "Schitt's Creek" 
  • Favorite TV shows: Breaking Bad, Friends, Schitt's Creek, New Girl, and Parks and Rec. 
  • Favorite self-care: Kicking my own butt in a workout. 

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